Stuart F. Bedford

Stuart F. Bedford Director Business Development/Research Sherwin-Williams Diversified Division

Stuart directs the new product and new business development function for the Sherwin-Williams Diversified Division, Paint & Aerosol Group. He is involved in identifying new business and branding opportunities, managing early strategy development and the integration of new products into the group’s lead brands including: Dutch Boy, Pratt & Lambert, Martin Senour, Krylon and a variety of private labels. Stu also manages all the front-end evaluation of license candidates and oversees the market research function. He is an expert source for trends and developments in the do-it-yourself and home improvement markets, with 25 years of industry experience.