Glenn Goldberg
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Glenn Goldberg
Director of Marketing Schering-Plough Consumer Healthcare |
Glenn is Director of Marketing for Schering-Plough Consumer Healthcare, where he focuses on the strategic development and marketing of new products and Rx-to-OTC switches. Glenn has more than 15 years of management and marketing experience, specializing in brand management, strategy development and leading teams to create breakthrough innovation. He has held brand management positions with Campbell's Soup Co., Pfizer/Warner Lambert and Cadbury Schweppes. Glenn has led the development of advertising and integrated marketing programs across all consumer touch points for well-known brands like Pepperidge Farm, Listerine, Hawaiian Punch and Dr. Scholl's to name a few. Most recently, Glenn created and led the strategic development, creative execution and all marketing efforts for the Dr. Scholl's Custom Fit Orthotics Kiosk. This included the design of packaging, graphics, display and interactive user interface. |


